Place Branding and Public Diplomacy

Aims & Scope

Place Branding and Public Diplomacy is a pioneering journal and the first to concentrate on this fast-growing field.

Its scope and reach is global and culturally unbiased.

Its primary objective is to broaden the understanding of the nature, purposes and benefits of both place branding and public diplomacy and to demonstrate how place branding and public diplomacy strategies are implemented in practice.

View Aims & Scope

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Metrics & Ranking

Impact Factor

Year	Value
2025	1.9
2024	1.90

SJR (SCImago Journal Rank)

Year	Value
2024	0.617

Quartile

Year	Value
2024	Q2

h-index

Year	Value
2024	40

Journal Rank

Year	Value
2024	9403

Journal Citation Indicator

Year	Value
2024	350

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Abstracting & Indexing

Journal is indexed in leading academic databases, ensuring global visibility and accessibility of our peer-reviewed research.

• Scopus
• Google Scholar
• Web of Science

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Subjects & Keywords

Journal’s research areas, covering key disciplines and specialized sub-topics in Business, Management and Accounting, designed to support cutting-edge academic discovery.

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Most Cited Articles

The Most Cited Articles section features the journal's most impactful research, based on citation counts. These articles have been referenced frequently by other researchers, indicating their significant contribution to their respective fields.

• Branding the nation: Towards a better understanding

  Citation: 223

  Authors: Ying

• An analysis of terminology use in place branding

  Citation: 196

  Authors: Sonya, Jennifer

• Place branding: Is it marketing, or isn’t it?

  Citation: 190

  Authors: Simon

• Definitions of place branding – Working towards a resolution

  Citation: 185

  Authors: Simon

• Cities and their brands: Lessons from corporate branding

  Citation: 182

  Authors: Mihalis

• Measuring success in place marketing and branding

  Citation: 143

  Authors: Sebastian, Nicole

• Unfolding and configuring two decades of research and publications on place marketing and place branding

  Citation: 132

  Authors: David

• Soft power: Power of attraction or confusion?

  Citation: 103

  Authors: Ying

• Place branding research: A cross-disciplinary agenda and the views of practitioners

  Citation: 100

  Authors: Graham

• Why place branding is not about logos and slogans

  Citation: 99

  Authors: Robert

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