Marketing Education Review
Published by Taylor & Francis
ISSN : 1052-8008 eISSN : 2153-9987
Abbreviation : Mark. Educ. Rev.
Aims & Scope
Marketing Education Review is a great resource for instructors to find innovative, evidence-based tools and techniques to improve classroom instruction and the student learning experience.
Its focus is to promote innovative approaches to curriculum design, student learning and faculty development through pedagogical research that advances our understanding of marketing education.
Papers must provide empirical outcomes demonstrating effectiveness or theoretical contribution.
Potential contributors are encouraged to consider quasi-experimental or stronger designs when possible, in keeping with best practices in assessment.
Student opinion surveys alone are insufficient evidence of effectiveness.
Marketing Education Review is also a place where theories can be developed and explored.
For example, sales management models of motivation could be applied to understand how incentives can drive student learning outcomes and whether retention of learning occurs.
The international composition of the editorial review board reflects the global contribution and reach of Marketing Education Review.
Published articles showcase effective programmatic, course, and classroom strategies that can be adopted by marketing faculty worldwide.
View Aims & ScopeMetrics & Ranking
SJR (SCImago Journal Rank)
Year | Value |
---|---|
2024 | 0.460 |
Quartile
Year | Value |
---|---|
2024 | Q2 |
h-index
Year | Value |
---|---|
2024 | 17 |
Journal Rank
Year | Value |
---|---|
2024 | 12403 |
Journal Citation Indicator
Year | Value |
---|---|
2024 | 286 |
Abstracting & Indexing
Journal is indexed in leading academic databases, ensuring global visibility and accessibility of our peer-reviewed research.
Subjects & Keywords
Journal’s research areas, covering key disciplines and specialized sub-topics in Social Sciences, designed to support cutting-edge academic discovery.