International Journal of Electronic Customer Relationship Management

Aims & Scope

The aim of IJECRM is to provide an international forum and refereed reference in the field of electronic customer relationship management (ECRM).

It also addresses the interaction, collaboration, partnership and cooperation between small and medium sized enterprises (SMEs) and larger enterprises in a customer relationship.

More innovative analysis and better understanding of the complexity involved in a customer relationship are essential in today's global businesses.

Therefore, manuscripts offering theoretical, conceptual, and practical contributions for ECRM are encouraged.

Topics covered include: -Electronic customer relationship management (ECRM) -CRM strategy, marketing, technology and software -Custom marketing and sales management -Customer lifetime value, loyalty, satisfaction, behaviour, databases -Issues for implementing CRM systems/solutions for CRM problems -Tools for capturing customer information, managing/sharing customer data -Partner relationship management, strategic alliances/ partnerships -Business to business market (B2B), business to consumer market (B2C) -Enterprise resource planning (ERP) -Supply chain dynamics and uncertainty, supplier relationship management (SRM) -E-commerce customer relationships on the internet -Supply chain management, channel management, demand chain management -Manufacturing, logistics and information technology/systems -Supplier and distribution networks, international issues -Performance measurement/indicators, research, modelling

View Aims & Scope

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Metrics & Ranking

SJR (SCImago Journal Rank)

Year	Value
2024	0.172

Quartile

Year	Value
2024	Q4

h-index

Year	Value
2024	18

Journal Rank

Year	Value
2024	23006

Journal Citation Indicator

Year	Value
2024	19

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Abstracting & Indexing

Journal is indexed in leading academic databases, ensuring global visibility and accessibility of our peer-reviewed research.

• Scopus
• Google Scholar

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Subjects & Keywords

Journal’s research areas, covering key disciplines and specialized sub-topics in Business, Management and Accounting, designed to support cutting-edge academic discovery.

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Most Cited Articles

The Most Cited Articles section features the journal's most impactful research, based on citation counts. These articles have been referenced frequently by other researchers, indicating their significant contribution to their respective fields.

• New determinants of ease of use and perceived usefulness for mobile banking adoption

  Citation: 93

  Authors: Syed Ali, Amna, Nida

• Web 2.0 in the CRM domain: defining social CRM

  Citation: 50

  Authors: Robbert, Remko, Marco

• Understanding the impact of service convenience on customer satisfaction in home delivery: evidence from Pakistan

  Citation: 49

  Authors: Syeda Marium, Arsalan

• The influence of hedonic motivation, self-efficacy, trust and habit on adoption of internet banking: a case of developing country

  Citation: 48

  Authors: Arshian, Syed Ali

• Do electronic loyalty programs still drive customer choice and repeat purchase behaviour

  Citation: 41

  Authors: D. Muhammad

• Measuring the comparative efficacy of an attractive celebrity influencer vis-à-vis an expert influencer - a fashion industry perspective

  Citation: 31

  Authors: Jay P.

• Impact of electronic customer relationship management in banking sector

  Citation: 27

  Authors: Emad Abu, Layla

• Prioritising factors influencing consumers' reversing intention of e-waste using analytic hierarchy process

  Citation: 25

  Authors: Arsalan, Kanagi, Azmin Azliza

• Towards a use of network analysis: quantifying the complexity of Supply Chain Networks

  Citation: 25

  Authors: Daria, Alessandro, Stefano

• Who may be loyal? Personality, flow experience and customer e-loyalty

  Citation: 23

  Authors: Ching I., Li Shia, Shih Ping, Yu Jen, Ho Hsin

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